The CASH Tool enables brands to find where future consumers are by analyzing audience geo locations and demographic breakdowns. Forecasting on consumer growth enables brands to detect investment opportunities, brand health checks and project on sales conversion rates.
How do you create bespoke communications? How do you segment your audience?
The Repository Tool filters detailed consumer profiles, including demographics, geo location and other audience interests. This enables a deep consumer profiling and provides solutions for bespoke communication channels to specific audience types.
What other brands does your audience like?
The COAN Tool finds audience correlations between brands. Many brands share mutual audiences, which can be measured by both the volume of audience correlation and as a percentage of existing audiences. The crossovers between brands can be filtered by geo location and demographics.